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A Social Neuroscience Perspective on Health Goals

January 9, 2014
All Day
035 Psychology Building

Event Host: Department of Psychology


Elliot Berkman, PhD, University of Oregon, will give a talk on "A Social Neuroscience Perspective on Health Goals."

Berkman will describe how neural data on a skill critical to cigarette-smoking cessation, self-control, can predict real-life cessation outcomes. Second, he will discuss how some of the same neural regions predictive of smoking cessation are also involved in the self-regulation of food craving and are predictive of energy-dense food intake in a naturalistic setting. And third, Berkman will present a validation study of a training protocol that we developed based on knowledge about the brain systems that support self-control. Together, these three lines of work highlight how a neurally informed model of health goals can generate new insights and directions for intervention.