ASC 2014 Digital Year in Review
How can we best tell the story of the college? It’s all in the numbers. We’ve tracked the most clicked news, web pages and social media posts of 2014. This information helps us know our audience, their interests and what to focus on in the coming year.
See what was popular in the College of Arts and Sciences in 2014.
Web: ASC.OSU.EDU
| Page | Views |
|---|---|
| College of Arts and Sciences Home Page | 116,965 |
| Undergraduate Minors | 57,897 |
| Undergraduate Majors and Programs | 54,463 |
| Advising and Scheduling | 29,795 |
| General Education Requirements | 25,329 |
| Calculate Your GPA | 21,819 |
Web: Biggest News Stories
Announcements about Marching Band leadership were the highest viewed stories on the site this year — all university announcements linked to our online content, so this was not a big surprise.
General News Stories
However, we also got a lot of traffic on these stories ...
ASCENT Stories
Web analytics help us see the stories in our college magazine that get the most attention.
Spring
| Page | Views |
|---|---|
| Big Data, Big Time | 1021 |
| The Changing American Family | 663 |
| The Right Attitude Goes a Long Way | 656 |
| The Arts Flourish at Ohio State | 649 |
| Who Was–? | 590 |
Autumn
| Page | Views |
|---|---|
| Help for an Elf | 497 |
| Sullivant Hall Grand Opening + Sullivant's Travels | 438 |
| Alumni Notes | 209 |
| A Message from Dean Manderscheid | 176 |
| Journalism and Communication Celebrate Anniversaries | 160 |
Desktop vs Mobile
How does our audience view our websites?
| OS/Platform | Visits |
|---|---|
| Desktop - Windows | 161,419 (49%) |
| Desktop - Mac OS | 92,761 (28%) |
| Desktop - Android | 5248 (2%) |
| Desktop - Linux | 2648 (1%) |
| iPad | 13,787 (4%) |
| Mobile - iPhone | 29,851 (9%) |
| Mobile - Android | 9370 (3%) |
| Other | 16,268 (5%) |
Facebook Engagement
What were our biggest posts last year?
Twitter (most retweets)